Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers
This essential course is jam-packed with strategic insights and hands-on tactical knowledge needed to grow your business using marketing analytics. You’ll learn exactly what to focus on so you can get more results while collecting less data.
Who is this сourse for?
The information and frameworks in this course is designed for in-house marketing teams who are looking to improve their comprehension of marketing analytics tools and reports.
What you’ll learn
Throughout this course, you will learn frameworks, tools, reports, and additional resources so you can improve your analytics skills. You’ll get a complete picture of what goes into an in-house analytics program, including frameworks for measurement, tools of the trade, dashboards you can create, as well as additional resources for getting next level results.