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Altered State Productions
Dallas, Texas, United States
Los Angeles, California, United States
10-49
2018
Altered State Productions is a video production company and digital marketing agency that offers branding, email marketing, video editor plans, audio engineering, influencer marketing, SEO, graphic design, social media, and anything else you can creatively envision to market products and services.
Eddie Castillo is the owner and founder of Altered State Productions and currently serves as the media director. Some of Altered State Productions' clients and members have been featured on publications and distributions including Vice, Uncrate, OWN, the Latin Grammys, Apple, NFL, and many more.
Castillo works closely with directors, producers, and marketers throughout the film, TV, and media industry to offer his expertise in video production, design, photography, sound, and mixed media.
The team, comprising storytellers, artists, and technicians, sees media marketing as an art form that drives creativity and brings visions to life.
Initially recognized as an outstanding video production company in Dallas, the agency has become the first-ever Media Marketing SAAP model, which offers services as products in one online shop, where brands and businesses can shop for services at the push of a button.
Altered State has recently expanded to offer top-of-the-line marketing services a-la-carte as well. Services include email marketing strategy, digital advertising, marketing strategy, branding, content strategy, and more.
Altered State Productions has been recognized as one of the Best Digital Marketing Agencies in Dallas 2022 and has been ISO Certified for the past four years in a row.
Altered State Productions serves customers worldwide and the team is located in Dallas, Los Angeles, Las Vegas, Guatemala City, and is opening Altered State NY in 2025.
With the new e-commerce feature, the agency is set up as a one-stop shop for growing businesses and scaling brands. Altered State Productions reviews currently boast a 5-star average and a 100% retention rate and has been nominated as the Most Innovative Media Studio by the Texas Business Awards.
The team, comprising storytellers, artists, and technicians, sees media marketing as an art form that drives creativity and brings visions to life.
Initially recognized as an outstanding video production company in Dallas, the agency has become the first-ever Media Marketing SAAP model, which offers services as products in one online shop, where brands and businesses can shop for services at the push of a button.
$80,000
2021
12 months
Challenge
The brand sought to connect with tech-savvy customers as defined in their target demographic. Snapchat allows media buyers to keep costs low & boost purchases by utilizing goal-based bidding on Snapchat, scaling, analyzing creative, and engaging audiences towards these goals.
Solution
With Snapchat's Collection Ads, Video Ads, and Dynamic Product Ads, Altered State can showcase Valyōu’s products for maximum effect. The campaigns utilizes swipe-up features in content marketing and digital ads alike to lead customers right to the appropriate product or page.
Result
The channel provided a low cost per click and consistently ranks as one of their highest performing channels for return on ad spend (80x ROAS). High engagement and rich data received from Snapchat, as well as advanced split testing audience voting to improve advertising.
$9,800
2020
12 months
Challenge
Finding a way to reach the hi-tech, millennial audience that wanted an upscale barber experience that included a high level of TLC, attention to detail, and the classic community experience that traditional barber shops are known to have.
Solution
Individual barbers were trained in marketing principles, personal branding, and social media advertising. By letting barbers promote themselves on social media organically, it encouraged them to make deeper, more frequent connections with the community, lessening the business’s burden and budget.
Result
1,105% increase in SEO traffic from the benchmark month 58 % increase in SEO traffic, year-over-year 354% increase in validated SEO sales leads vs. benchmark month 50,000 + validated sales lead generated since 2012
$40,000
2021
8 months
Challenge
A Hawaii-based luxury and lifestyle brand quickly gained popularity and seeks national expansion through SEO marketing.
Solution
To achieve this, they enlisted the help of Altered State Productions, a media agency that provided content marketing, SEO services, and Affiliate marketing. Monthly on-page SEO was completed based on semantic words used by their competitors via organic search.
Result
As a result of these efforts, Valyōu enjoyed a 40%+ average increase in SEO presence from organic search, which cuts paid media expenses. Web health increased score by 70 points and increased its domain authority by 8 points, and expanded its partnerships through the development of earned media.
Great team of people and amazing video and editing services! Love this company!!!
We've been working with Altered State Productions on a variety of projects with out clients. They knock it out of the park every single time. Eddie and the leadership team continue to bring new, fresh, exciting concepts to life. We've done everything from videos, to commercials, to branding projects with them and each time, they take it from initial concept to flawless execution. I couldn't recommend these guys high enough.
This team isn’t playing! They did amazing work on my email marketing strategy and distribution. It’s safe to say their impact is everlasting. 🗣️ Thank you
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